Climate change whitepaper

Companies are increasingly aware of the effects the climate emergency will have on their business and profits margins, as well as the public’s growing opprobrium towards corporate inaction. Setting up a framework is key to encourage any sort of corporate change. This whitepaper aims to bring those ideas together in a fun and non‑threatening way.

The focal point of the whitepaper’s design was a set of bright and fun illustrations; I wanted to create something that was visually arresting and hopeful. A superhero theme was selected by the team and with that hook I created a cast of abstract characters based on 1960s modernist posters - I wanted to convey that optimism and urgency but also channel a similarly futurist and modernist vision.

Illustrations